PRIVACY POLICY

At Live It Love It Do It (“we,” “us,” or “our”), accessible via liveitloveitdoit.com, we are fully committed to protecting your privacy and ensuring that your personal data is handled with the highest degree of care, transparency, and compliance with applicable data protection regulations, including the General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA). This Privacy Policy informs you about how we collect, use, disclose, and protect your personal information, and outlines your rights in relation to that data.

1. Scope of This Policy and Our Role as Data Controller

This Privacy Policy applies to all users who access or use liveitloveitdoit.com, and related services including digital content, interactive features, and customer support channels. For the purposes of applicable data protection laws, Live It Love It Do It is the Data Controller of your personal data, and we determine the purposes and means of processing such data.

By accessing or using our website, you acknowledge and agree to the terms of this Privacy Policy.

2. Categories of Data We Process

We collect and process different types of personal data to provide and improve our services, ensure legal compliance, and personalize your experience.

a) Usage Data
This includes data about your interactions with our website, such as your browser type, IP address, location data, session duration, page views, and referring website addresses. We gather this data using automated technologies including cookies and web server logs.

b) Account Data
We collect information you provide during account creation or purchase, including your full name, billing and delivery addresses, email address, and contact telephone number.

c) Profile Data
This includes information you voluntarily provide such as preferences, interests, purchase history, and behavioral data associated with your browsing or interactions on liveitloveitdoit.com.

d) Communication Data
This includes data originating from your interactions with our support channels, feedback forms, and customer service exchanges (e.g., emails, chat history, ticket submissions).

e) Technical Data
This includes device type, operating system, browser settings, system configurations, and other diagnostics files relevant to your use of our digital properties.

f) Transaction Data
We process information related to your purchases and transactions, such as payment confirmation, order history, shipping information, and invoice records. We do not store full credit or debit card information; such transactions are securely handled through authorized third parties.

g) Preference Data
Information about your consent preferences, marketing subscription status, service notifications, and product interest profiles fall under this category.

3. Legal Bases for Processing Personal Data

We process your personal data on a lawful basis, which may include one or more of the following foundations:

– Contractual Necessity: Processing necessary to fulfill our obligations under a contract, including delivering your order, communicating with you regarding changes or updates, or providing customer service.

– Consent: Processing based on your informed, explicit consent (e.g., subscribing to our newsletter, agreeing to cookies, or marketing outreach).

– Legitimate Interest: Processing required for our legitimate business interests, such as fraud prevention, website improvement, or user experience personalization, provided these interests are not overridden by your rights and freedoms.

– Legal Obligation: Where necessary to comply with applicable laws, regulatory requirements, court orders, or government requests.

4. Your Rights Under GDPR and CCPA

Subject to applicable legislation, you have the following rights in relation to your personal data:

– Right of Access: You may request confirmation of whether we hold your personal data and obtain a copy of such data.

– Right of Rectification: You have the right to update, correct, or complete personal data that is inaccurate or incomplete.

– Right to Erasure (“Right to be Forgotten”): In certain circumstances, you may request the deletion of your personal data.

– Right to Restrict Processing: You may request that we limit the processing of your personal data under specific conditions.

– Right to Data Portability: You have the right to receive your personal information in a structured, commonly used, and machine-readable format.

– Right to Object: Under applicable data protection laws, you may object to processing based on our legitimate interest or direct marketing purposes.

To exercise any of the above rights, please contact us at [email protected]. We may need to verify your identity before responding to your request.

5. Security Measures

We employ industry-standard security measures to safeguard your personal data, including but not limited to:

– Encryption of data in transit and at rest,
– Role-based access controls with multi-factor authentication,
– Regular data backups and secure data centers,
– Staff training on data protection and cybersecurity best practices.

While no method of data transmission or storage is completely secure, we take all reasonable and appropriate steps to protect the integrity and confidentiality of your personal data.

6. International Data Transfers

Your personal data may be transferred to and processed in countries outside of your jurisdiction, including to locations where data protection laws may be different. Where applicable, we implement safeguards such as Standard Contractual Clauses approved by the European Commission or rely on other legally acceptable mechanisms to ensure your data remains protected.

7. Data Retention

We retain your personal data only for as long as it is necessary to fulfill the purposes for which it was collected, including as required by legal, accounting, or reporting obligations.

Retention periods vary based on the type of data:

– Account data: As long as your account remains active or as necessary for legal obligations.
– Transaction data: Typically retained for seven (7) years, subject to tax law.
– Communication data: Retained for up to two (2) years for the purposes of quality monitoring and support history.
– Usage and technical data: Retained for up to twelve (12) months for security and trend analysis.
– Marketing preference data: Until consent is withdrawn or the data becomes obsolete.

8. Cookie Policy

Our website uses cookies and similar technologies for several purposes.

a) Essential Cookies
These are necessary for the basic functioning of liveitloveitdoit.com, such as page navigation and secure access to protected parts of the site.

b) Functional Cookies
Functionality cookies store user preferences and choices, such as language preferences or account settings.

c) Analytics Cookies
These cookies help us analyze how visitors use our site, so we can measure performance and improve functionality. We utilize services such as Google Analytics, which may collect data from your device.

d) Performance Cookies
These enable us to recognize and count the number of visitors and understand how users move through our website, assisting us in enhancing user experience and site layout.

9. Cookie Management and Compliance

Upon your first visit, you will be presented with a notice about our use of cookies, and your consent will be requested where legally required. You can modify your preferences at any time using the cookie management options on liveitloveitdoit.com or through your browser settings.

We honor all validated GDPR and CCPA-related “Do Not Sell or Share My Personal Information” signals, and allow users to opt-out of targeted marketing or data sharing with third parties.

10. Children’s Privacy

Our website and services are not directed to or intended for children under the age of 13. We do not knowingly collect personal data from anyone under this age. If you believe a child under 13 has submitted personal data to us, please contact us at [email protected] and we will promptly delete such data.

11. Policy Changes

We may revise this Privacy Policy from time to time to reflect changes in law, regulation, or service features. Any material updates will be posted on this page and, where appropriate, communicated via email or user notifications. Continued use of our website after changes indicates acceptance of the updated policy.

12. Contacting Us

If you have any questions, concerns, or requests regarding this Privacy Policy or the handling of your personal data, you may contact us at:

Email: [email protected]
Website: liveitloveitdoit.com

We are committed to ensuring full compliance with applicable data protection laws and welcome all inquiries related to your privacy.